Privacy Policy

Last updated: September 2026

UnMortgage (operated by Jason Iacovelli, NMLS #3370) respects your privacy. This policy explains what information we collect and how we use it.

Information We Collect

When you use the Money Map, request information, book a session, download our book, or submit an application, we may collect your name, email address, phone number, self-reported mortgage and household cash-flow information, property information, calculator results, application information, source information, and communication-consent record.

How We Use Your Information

We use your information to create and deliver your Money Map, respond to requests, provide personalized follow-up, schedule and confirm sessions, process an application, connect calculator information with your application, and provide customer support. We do not sell or rent your information for third-party marketing.

Data Storage

Your information may be stored in our CRM (GoHighLevel) and, when you submit an application, in our loan-origination system (ARIVE). We retain information as required to provide services, comply with lending and recordkeeping obligations, resolve disputes, and honor applicable deletion requests.

Attribution and Analytics

After approval, main-site attribution uses a host-only cookie containing only approved source, medium and campaign values. Raw click identifiers, arbitrary campaign strings and referring URLs are not retained by this main-site tracker. The separate book store has independent storage and controls.

On unmortgage.ai, optional Google Analytics and Meta measurement stays off until you select Allow marketing measurement. Global Privacy Control and Do Not Track override approval. Only the homepage, About, How It Works and FAQ are eligible; no contact or financial form values are included. Public-page addresses are cleaned before measurement, retaining only explicitly approved campaign values. Other query values, fragments and click identifiers are not passed to measurement. Unreviewed referring URLs suppress measurement for that document. Google advertising features are disabled. Providers receive technical information such as IP address, browser information and cookie identifiers along with page views; Google may also generate session and engagement events. Use Marketing privacy choices to withdraw consent: the page reloads without measurement. Withdrawal cannot recall data already sent, and requests already in progress may complete. Other open tabs respond when notified or next checked.

The separate book.unmortgage.ai store has its own commerce measurement and release controls. The main-site choice does not change book-store consent, checkout or fulfillment. Main-site Meta measurement uses dataset 883995277903463 only for the public-page scope above, with no advanced matching, form discovery or financial conversion events. Book-store privacy controls are being reconciled separately.

Session replay and Vercel behavioral analytics are disabled on the main site. No Google Analytics, Meta or session replay is loaded on calculator, application, booking, contact-capture or private routes. Form security and requested service delivery remain separate from optional measurement.

Stripe Checkout

Stripe hosts payment collection on checkout.stripe.com. UnMortgage does not receive or store your card number. Session replay is disabled on the main site.

Calls, Email, and Text Messages

If you provide consent, we may contact you by telephone, email, or text about your Money Map, requested information, appointment, or application. Message frequency varies. Message and data rates may apply. Reply STOP to opt out of text messages. Consent is not required to obtain financing.

Your Rights

You may request access to, correction of, or deletion of your personal data at any time by contacting us at (919) 646-6869.

Contact

Jason Iacovelli, NMLS #3370 · (919) 646-6869